True Crime: These Cases Are Real

True Crime: These Cases Are Real

True crime is more than just shocking cases—it’s a genre that explores human psychology, justice, and society’s response to crime. Whether studying law enforcement for storytelling or seeking insight into the human mind, true crime offers a compelling and often unsettling look at real-life mysteries.

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The Four Ps of Marketing: How It Applies to You (Part 2 of 2)

The Four Ps of Marketing: How It Applies to You (Part 2 of 2)

In this essay, we apply the Four Ps of marketing—product, price, place, and promotion—directly to writers and speakers. Understanding these principles helps position your work effectively, attract new audiences, and build a sustainable career. By aligning your branding, pricing, and promotional efforts, you can create a clear, professional presence that enhances your success as a writer, speaker, or both.

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The Four Ps of Marketing: An Overview (Part 1 of 2)

The Four Ps of Marketing: An Overview (Part 1 of 2)

Marketing is a pivotal aspect of success for authors and entrepreneurs. Understanding the Four Ps—Product, Price, Place, and Promotion—helps craft effective strategies for reaching audiences and sustaining a career. This essay explores these fundamental marketing principles and how they interconnect to build a strong brand.

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Public Speaking: Defining Your Niche

Public Speaking: Defining Your Niche

Public speaking is a powerful tool for writers and creatives to build their brand. Learn how to define your niche, engage audiences, and craft a compelling speaker brand that resonates.

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Writing Lyrics and Music: Start with Authentic Emotion

Writing Lyrics and Music: Start with Authentic Emotion

Writing authentic lyrics and music starts with emotion. Whether you're crafting a heartfelt ballad or an energetic anthem, connecting with real emotions—your own or those of your audience—is key. This article explores techniques for writing with authenticity, using imagery, hooks, and musical composition to enhance emotional impact.

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Writing Guest Blogs: Know Your Goals

Writing Guest Blogs: Know Your Goals

Writing guest blogs can be a powerful tool for building your brand, expanding your audience, and establishing your authority. But before you start, it's crucial to define your goals. Are you looking for traffic, credibility, networking, or SEO benefits? Understanding your objectives will ensure your efforts are strategic, effective, and beneficial in the long run.

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Live Purposefully Every Day

Live Purposefully Every Day

Living each day with purpose keeps me in the present, not worried about the past or the future but focusing only on living in the moment. It makes me appreciative of every experience, bringing clarity, fulfillment, and a deep sense of connection to the world around me.

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Where the Mountains Speak: Writing the Essence of Appalachia

Where the Mountains Speak: Writing the Essence of Appalachia

The Appalachian Mountains are more than just a setting—they are a living, breathing character in storytelling. From the misty ridges to the dense forests, their essence shapes both the people who inhabit them and the stories they inspire.

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What is Americana Literature?

What is Americana Literature?

Americana literature captures what it is like to live, struggle, dream, and die in the United States. It shines a mirror on our unique culture, history, and diversity. It allows readers to learn about us and compare it against their own lives. It gives writers a chance to elevate their work by exploring the complexities of American life, and there are many.

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The Difference Between a Personal and Academic Essay

The Difference Between a Personal and Academic Essay

Personal essays and academic essays serve different purposes and audiences. Personal essays are intimate, reflective, and conversational, while academic essays are structured, evidence-based, and analytical. Understanding these differences can help writers navigate both forms effectively.

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Creativity is Living in the Now

Creativity is Living in the Now

Creativity isn’t just an innate talent—it’s a skill that grows with practice. By embracing new experiences, challenging your thinking, and living fully in the present, you can unlock your creative potential.

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The Skinny on Writing Children’s Chapter Books

The Skinny on Writing Children’s Chapter Books

Writing children's chapter books is a rewarding endeavor that bridges early readers and middle-grade literature. Learn the key elements, from word count and vocabulary to humor and adventure, that make these books engaging for young readers.

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Define and Create Your Life: The Value of Mission Statements and Vision Statements
The Game Board Four: Mechanics, Story, Interaction, and Dynamics
Great Beginnings—The Core Attributes of a Strong Protagonist: Clear Goals and Complex Motivations

Great Beginnings—The Core Attributes of a Strong Protagonist: Clear Goals and Complex Motivations

A strong protagonist hooks readers from the first page. By giving them clear, significant goals and complex, relatable motivations, we create characters that resonate deeply. A protagonist’s journey should be layered with internal and external conflicts, emotional stakes, and evolving ambitions that drive the story forward.

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How to Get Your Book Made into a Movie: Why Some Books Don’t Make Good Movies

How to Get Your Book Made into a Movie: Why Some Books Don’t Make Good Movies

Not every book is suitable for turning into a movie. Successful adaptations must balance the book’s essence with the film’s limitations, which is often more challenging than most book writers would like to consider.

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