Writing Guest Blogs: Understanding the Blog’s Audience
Guest blogging is more than just writing—it's about understanding the blog’s audience and aligning your content with their expectations. Learn how to research a site’s mission, analyze reader engagement, and craft a post that not only resonates with the audience but also strengthens your credibility and expands your reach as a writer.
A Writer’s Business Plan: Mission, Vision, Goals
Writers need a business plan just like any other profession. Crafting a strong mission statement, setting SMART goals, and mapping out a one-, three-, and five-year vision can help turn your writing dreams into reality. Learn how to create a strategy that keeps you focused, productive, and successful in your writing career.
Public Speaking: Defining Your Niche
Public speaking is a powerful tool for writers and creatives to build their brand. Learn how to define your niche, engage audiences, and craft a compelling speaker brand that resonates.
Public Speaking & Interviews: Understanding Your Audience
Public speaking and interviews are opportunities to connect, inspire, and educate. Understanding your audience is key to delivering impactful, engaging, and memorable presentations.
The Difference Between a Personal and Academic Essay
Personal essays and academic essays serve different purposes and audiences. Personal essays are intimate, reflective, and conversational, while academic essays are structured, evidence-based, and analytical. Understanding these differences can help writers navigate both forms effectively.
The Power of Direct Connection: How Authors Can Build Their Own Audience Without a Publisher's Help
In the past, authors relied on publishers to handle publicity, but today’s digital world has leveled the playing field. Authors can now directly connect with readers, bookstores, and media outlets, bypassing the middleman. Learn how to build your audience, market effectively, and establish meaningful relationships through online marketing.
Perennial vs Bestseller: The Writer's Dilemma
Writers face a dilemma between crafting bestsellers that make immediate money or perennial books that endure and sell more over time. Both paths have their pros and cons, but the decision is ultimately up to the writer.
The Importance of Marketing in Writing and Promoting Your Book
Marketing is essential for writers. It’s not just about promoting your book, but about promoting yourself. Writers must think about marketing before they even begin writing, ensuring their work is both promotable and visible in a crowded market.