
Crafting a Custom Marketing Plan
A marketing plan is a crucial roadmap for your book’s success. Learn how to create a custom strategy tailored to your book’s unique strengths, audience, and opportunities.

Perennial vs Bestseller: The Writer's Dilemma
Writers face a dilemma between crafting bestsellers that make immediate money or perennial books that endure and sell more over time. Both paths have their pros and cons, but the decision is ultimately up to the writer.