The Two-Headed Beast of Publishing: Quality Books and Marketing
Publishing, Marketing, Self-Publishing, Writing Advice, Book Industry, Career Advice Clay Stafford Publishing, Marketing, Self-Publishing, Writing Advice, Book Industry, Career Advice Clay Stafford

The Two-Headed Beast of Publishing: Quality Books and Marketing

Publishing today is a two-headed beast of quality books and marketing. Authors must navigate both to succeed, regardless of whether they are with a large publisher, small press, or self-publishing. Learn how to manage both aspects for success.

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Perennial vs Bestseller: The Writer's Dilemma
Writing Advice, Literary Analysis, Publishing, Writing Career, Book Industry, Literary Success Clay Stafford Writing Advice, Literary Analysis, Publishing, Writing Career, Book Industry, Literary Success Clay Stafford

Perennial vs Bestseller: The Writer's Dilemma

Writers face a dilemma between crafting bestsellers that make immediate money or perennial books that endure and sell more over time. Both paths have their pros and cons, but the decision is ultimately up to the writer.

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