Publishing today is a two-headed beast of quality books and marketing. Authors must navigate both to succeed, regardless of whether they are with a large publisher, small press, or self-publishing. Learn how to manage both aspects for success.
Publishing today is a two-headed beast of quality books and marketing. Authors must navigate both to succeed, regardless of whether they are with a large publisher, small press, or self-publishing. Learn how to manage both aspects for success.
In the past, authors relied on publishers to handle publicity, but today’s digital world has leveled the playing field. Authors can now directly connect with readers, bookstores, and media outlets, bypassing the middleman. Learn how to build your audience, market effectively, and establish meaningful relationships through online marketing.
A modern author’s website is essential for connecting with readers. Learn the seven marketing essentials every author must have and the four key elements your website needs to succeed, from easy navigation to quick loading times.