When it comes to writing and being an author, it's important to remember that we are essentially in the business of offering a service. Therefore, we should ask ourselves what kind of service we offer and how well we provide it. In my early days of business, I made...
In the past, authors relied on publishers to handle publicity, but today’s digital world has leveled the playing field. Authors can now directly connect with readers, bookstores, and media outlets, bypassing the middleman. Learn how to build your audience, market effectively, and establish meaningful relationships through online marketing.
Publishers often lack the resources to market your book, but you can take control. Learn how to create a marketing plan that proves your worth to publishers and helps promote your book effectively.