Success Point of the Day: Why Writing is a Business: Balancing Creativity and Profitability
Writing is more than just creating stories—it’s also a business. To keep your passion sustainable, you must approach your work with a strategic mindset. Think of your writing as a product with potential audiences, marketing opportunities, and multiple formats like audiobooks or workshops. Today’s Success Point encourages you to set one small, actionable business goal alongside your writing. Whether creating a budget for your current project or outlining a three-step plan to monetize your backlist, integrating business strategies can amplify your creative impact and extend your career.
How Social Media Enriches
Social media isn’t about marketing—it’s about relationships. By engaging authentically, you build connections, spark word of mouth, and increase your visibility online. Networking through social media enriches both your personal and professional life, helping you move from obscurity to recognition.
Three Considerations For A Marketing Plan: Book, You, And Brand
An effective marketing plan for your book involves three critical considerations: your book, you as the author, and your personal brand. Understanding your book’s specific audience, your personality type, and how to market your brand are all key to creating a successful marketing strategy that goes beyond sales.